Blue Bonnet is an American brand of margarine and other bread spreads and baking fats, owned by ConAgra Foods.[1] Original owner Standard Brands merged with Nabisco in July 1981, but Nabisco ultimately sold Blue Bonnet to ConAgra, along with a number of other food brands, in 1998.

1948 advertisement in Ladies' Home Journal

Per federal regulation margarine must have a minimum fat content of 80 percent (with a maximum of 16% water) to be labeled as such in the United States. At 53%, Blue Bonnet does not qualify.

The words to their slogan and jingle are: "Everything's better with Blue Bonnet on it!" A common phrase citing this brand of margarine includes "I'm on it like Blue Bonnet!" indicating the individual is in control of the circumstance.

References

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  1. ^ "Margarine sales slipping as consumers turn back to butter". Fox News. April 12, 2017. Retrieved December 29, 2017.
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