Azonto (Fuse ODG song)

"Azonto" is a single by English-Ghanaian recording artist Fuse ODG, featuring vocals from Itz Tiffany. The song was released in the United Kingdom as a digital download on 29 September 2013. The song peaked at number 30 on the UK Singles Chart and at number 38 on the Scottish Singles Chart. The song has also charted in the Netherlands. The song was written by Nana Richard Abiona and Tiffany Hayden.

"Azonto"
Single by Fuse ODG featuring Itz Tiffany
from the album TINA
Released27 October 2013
Recorded2013
GenreAfrobeats, dance
Length2:43
Label3 Beat
Songwriter(s)Nana Richard Abiona, Tiffany Hayden
Producer(s)Fuse ODG, Killbeatz, Theo Davis
Fuse ODG singles chronology
"Antenna"
(2011)
"Azonto"
(2013)
"Million Pound Girl (Badder Than Bad)"
(2013)

Music video

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The official music video to accompany the single's release was uploaded to YouTube on 15 August 2013.[1] Although another video was first uploaded on 27 October 2013, which has over 25 million views as of April 2017.[2]

While the Azonto dance is a specifically African phenomenon, the music video insights international sentiment within it. African culture is juxtaposed with whiteness and more westernized tendencies. Fuse ODG himself wears African prints and giant clay beads, but also a statement cap and Aviators. Similarly, the featured dancers can be seen wearing clothes varying from dashikis to suits to rompers to jeans, displaying an incredible variety of global trends.[3] At times, people can be seen wearing plain white masks – a reference to the traditional African mask, but in an ambiguous, multi-culturally inclusive way. Black and white individuals, both men and women, engage with the Azonto dance everywhere from the middle of the street to stage rooms to clubs, presenting the idea that anyone can participate in the dance at any time. The lyrics, though English, are sometimes spoken with a British accent, while other times have a Ghanaian twist, again portraying the idea of worldliness. Between the variety of individuals appearing, clothing utilized, and lyrics sung, the traditionally African “Azonto” can be seen as a trend to be valued and appreciated on a global scale.

Track listing

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Digital download
No.TitleLength
1."Azonto" (UK Radio Edit)2:43
2."Azonto" (Cahill UK Radio Edit)3:16
3."Azonto" (Cahill UK Club Mix)5:28
4."Azonto" (Jus Now Remix feat. Kerwin Prescott & Serocee)3:42
5."Everyday" (feat. Selasi)3:13

Chart performance

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Weekly charts

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Chart (2013) Peak
positions
Netherlands (Single Top 100)[4] 91
Scotland (OCC)[5] 38
UK Singles (OCC)[6] 30

Release history

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Country Date Format Label
United Kingdom 29 September 2013[7] Digital download 3 Beat Productions

Videography

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Year Title Director Ref
2015 Forgive Nana Kofi Asihene [8]

Trivia

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Reggie and Bollie performed a mash up of this and Watch me Whip/Nae Nae for The X Factor UK

References

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  1. ^ Fuse ODG - Azonto (UK Official Video) *Out Now On iTunes* - YouTube
  2. ^ "U Media Films - Azonto - Fuse ODG Feat. Tiffany (V". YouTube.
  3. ^ Edoh, Melissa Amah (2016). "Doing Dutch Wax Cloth: Practice, Politics, and 'The New Africa'". Massachusetts Institute of Technology.
  4. ^ "Fuse ODG feat. Tiffany – Azonto" (in Dutch). Single Top 100.
  5. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company.
  6. ^ "Official Singles Chart Top 100". Official Charts Company.
  7. ^ iTunes - Music - Azonto - EP by Fuse ODG
  8. ^ "Music Video Itz Tiffany goes half-naked on "Forgive" video". Pulse.com.gh. David Mawuli. 27 July 2015. Retrieved 23 February 2016.